Press release – For immediate distribution
Montreal, August 19, 2019 – Starting August 26, you’ll be charmed by ELLE Fictions, the new 100% fiction, French-language specialty channel that features the best new drama series on television and classics that will appeal to nostalgia buffs. Presenting films and TV shows that arouse passion, the channel’s programming will offer opportunities to dream and escape! ELLE Fictions comes to TV screens across Quebec in less than a week! The channel will be unscrambled for several weeks to celebrate the launch.
Exclusive shows for viewers to discover
On Mondays, Tuesdays and Wednesdays at 8 pm, ELLE Fictions will introduce you to today’s most popular TV shows, starting with the updated reboot of the legendary Dynasty series, Enquêtes en duo (Take Two) starring Rachel Bilson, and Les juristes (For the people), a series produced, written and directed by Shonda Rhimes. Monday to Thursday at 1 pm, ELLE Fictions presents the telenovela Amour interdit ( Pasìon Prohibida), which tragically gained fame after the assassination of Monica Spear, the lead actress in the series.
Appetite for nostalgia!
Feel like revisiting some of your favourite cult TV shows? ELLE Fictions is just the ticket. Dawson’s Creek (Monday to Thursday 4 pm), Gilmore Girls (Monday to Friday 5 pm), Gossip Girl (Monday to Friday 6 pm), Beauté Désespérées (Desperate Housewives – Monday to Friday 7 pm), Les contes d’Avonlea (Road to Avonlea – Monday to Thursday 3 pm) and Ugly Betty (Monday to Thursday 2 pm) will entertain you throughout the week with feel-good stories we love to watch…again! Classics worth discovering and rediscovering! Le guide de la parfaite divorcée (Girlfriends’ Guide to Divorce – Thursday 8 pm) and Younger (Friday 8 pm) will also be moving to the new channel.
Movie buffs will be well served with the presentation of Hallmark movies weekdays at 9 pm and the best Hollywood movies on Saturdays and Sundays featuring filmdom’s biggest names. Viewers will be treated to box office blockbusters such as Sex in the City 2, Footloose, 50 First Dates Appointments, Sweet Home Alabama and While You Were Sleeping.
A broad agreement
Last spring, Groupe V Média signed an agreement with Lagardère, the global content production and distribution group and owner of the prestigious ELLE brand, to create the ELLE Fictions channel; thus introducing the mythical brand with a well established reputation into the Quebec television landscape. ELLE Fictions is guaranteed to enthrall a large viewing audience.
Groupe V Média has also finalized agreements with several distributors and studios such as CBS Studios International, Disney-ABC Television Group, Warner Bros., Universal Studios and Sony Pictures for the acquisition of television series and films that will be presented on ELLE Fictions. An exclusive agreement has also been reached with Crown Media – Hallmark.
ELLE Fictions : Your TV shows. Your movies. Your pleasure.
Unscrambled starting August 26th!
Communications Chief, Public Relations
514-390-6100, poste 7014
About Groupe V Média
Groupe V Média, a Quebec company operating in the field of entertainment and content distribution, is the largest independent media group in Canada. Groupe V Média owns conventional television network V, specialty channels MusiquePlus and MAX and the video on demand and content platform Noovo.ca as well as the 25Stanley sports news site. Its innovative content delivery strategies featuring strong, eye-catching and unifying themes enable its properties to reach a large audience on a multitude of platforms, at any time, adapting to today’s new consumer and business realities.