Press release — For immediate release
Montreal, November 6th 2019 – The 5th edition of the Journée qui a du chien for the Mira Foundation was successfully concluded with $ 468,332 raised. Since the first edition of the event, it is $ 2.5 million that Groupe V Média and its partners have donated to the Mira Foundation to enable it to continue its mission and make a real difference in the lives of young people with autism spectrum disorder as well as people with one or more visual or motor impairments.
Remember that as part of the Journée qui a du chien, V’s popular TV shows winked to the Mira Foundation. In addition, Groupe V Média artists, accompanied by volunteers, partners, beneficiaries and Mira dogs, were at several collection points in Montreal to raise donations from the public.
IT’S STILL TIME TO DONATE
Text MIRA at 45678 (option to donate $10 or $20)
Call us at 1 844 346-MIRA (6472) – donation of $1 to $99
Donate online at mira.ca. You can start giving right now!
This day is made possible thanks to the commitment of the following partners:
Groupe V Média, Mondou, Vetdiet, Passionimo and BeOneBreed.
Chef, communications et relations publiques
514-390-6100, poste 7014
About Groupe V Média
Groupe V Media, a Quebec-based entertainment and content delivery company, is the largest independent media group in Canada. Groupe V Media owns conventional television network V, specialty channels ELLE Fictions and MAX, content and video-on-demand platform Noovo.ca and the 25Stanley sports news website. Its innovative content delivery strategies with strong, unifying, eye-catching themes enable its properties to reach a vast audience, anytime, on a multitude of platforms, adapting to evolving consumer and corporate trends.
About the Mira Fondation
The mission of the Mira Foundation is to increase the autonomy and social inclusion of people with a visual or physical handicap as well as children with autism spectrum disorders by providing, free of charge, a dog trained to meet their needs. Since its creation in 1981, the Mira Foundation Mira has donated over 3,500 dogs. The Foundation receives no government funding, its financing relies entirely upon the donations it receives from the public or fundraising activities.